Web Facts, Figures and Statistics
- One billion users Internet Users
- 200 million Websites
- One million Blog posts per day
- 5 billion tweets on Twitter to date (5 to 10 million users)
- On Google, 2 billion queries everyday
- Facebook: 600 million+ users
- Linkedin: 50 million users
- Podcasts: 60 million
- YouTube: 1 billion views everyday
- 70% of all consumers go to the web to search for their products & services
- It is estimated that by 2020 that there will be 5 billion people on the Internet
Interesting Facts, Statistics on the Integration of Sales-Web (Sales 2.0) Strategies, Tactics and Ideas
- Gallup Research reports that companies who optimize ENGAGEMENT with their clients outperform competitors by 26% gross margin and 86% in sales growth and achieve an optimum performance of 240%.
- Gallup Research also reports that world class companies have a ratio of eight fully engaged clients to one non-engaged clients. On the other hand, average companies have a ratio of .81 fully engaged clients to one non-engaged clients.
- “If only 2% to 10% of leads are converting to closed sales, that means 90 to 98% of the leads are leaking out of the funnel offering plenty room for performance improvements.” – Jim Lenskold, Lenskold Group
- “Companies that automate lead management processes can increase revenue by at least 10% within 6-9 months, despite the uncertain economy.” – Gartner
- Marketing Profs report that in their 2010 B2B content marketing “Benchmarks, Budgets & Trends” survey shares that 1,124 B2B professionals surveyed felt that they were less effective in the following areas: social media (31%), blog (40%), videos (45%), articles ( 45%), white papers (50%), print magazine (51%), case studies (53%), e-newsletters (55%), webinars/webcasts (56%)
- 23.1 million discover new brands or products through social media (up 22% from 2010) *
- 22.5 million use social media to learn about unfamiliar brands or products (up 9%) *
- 22.5 million use social media to learn about unfamiliar brands or products (up 9%) *
- 17.8 million are strongly influenced in their purchase decisions by opinions in social media (up 19%) *
- 15.1 million refer to social media before making purchase decisions (up 29%) *
- Top 10 % Performing Profitable Companies had highest INTERNET usage rate in supporting sales & marketing **
- Companies that adopt Sales 2.0 practices & metrics had better performing sales teams **
- Sales 2.0 Company Sales Reps make 65% of Quota versus only 52 % for Sales 1.0 company sales reps **
- Sales 2.0 Companies achieve 92% of QUOTA versus82% for Sales 1.0 companies **
* (A Joint Research Venture of Knowledge Networks (KN) and MediaPost Communications’ Center for Media Research. New York, NY June 14, 2011)
** (CSO Insights Report 2010 — Comparing Sales 1.0 companies to Sales 2.0 in which 1,600 companies participated)
Given the above facts, figures and statistics, doesn’t make sense to incorporate the web into your sales and profit system?
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